How To Increase Your Small Scale Beauty Business Using Marketing And Advertising As A Tool

“ Confidence breeds beauty ”  – Estée Lauder, founder – Estée Lauder Companies Inc. Hello, budding entrepreneur. Bobby Brown and Estée Lauder must have been your inspirations without a doubt; their stories of building small beauty ventures into super successful business empires might have surely filled you with rage. With the increasing numbers of brands and

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Why Companies Should Make Influencer Marketing Part Of Their Daily Marketing Strategy

Influencer Marketing is a type of marketing that focuses on using key leaders to deliver the message of your product to a large market. Instead of marketing directly to a large group of consumers, instead, you encourage / hire/pay influencers to give out your name to the world. An influencer can be attributed to a

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